July 11, 2013

All Pixelated

I'm not too sure if Duquesne Pilsener is any popular with the online craft community here in the Pittsburgh area, but it sure is with my father's generation. At least that's the case from what I can tell. I know he was really excited when the beer made its return to the Pittsburgh market in 2010.

Taking what I already knew into account, I bought him a case of Duquesne Pilsener a while back. I haven't had it in a while and decided to try one for myself. I was surprised to notice that it looked like the same guy on the label was being used. I don't know this for sure, but when you look close at the man hoisting the glass of beer on the label it's all pixelated.


My discipline in college was in the communication department. So, I have a little experience with design stuff. Still, I went to school with people that probably know a lot more than I would on this subject.

The res of the label looks fairly modern, but the figure looks like an original due to its lack of clarity. Maybe the brewers were so set on keeping with the original roots that they felt the need to drag the original image in there? Not dissing. Just noticing. I'm all for tradition.

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