December 13, 2012

God Bless Breckenridge

You were most likely watching an NFL game on television when a Coors Light commercial hit the screen and you pondered to yourself what in the world the phrase "Taste the Cold" meant.

For me, it's one of those things where you have to remind yourself to breath because the phrase doesn't make one bit of sense. When I learned about the five senses in elementary school I knew pretty well that you could only feel the cold, but not taste it. Then again Coors Light doesn't taste real great, in my opinion. So, we can obviously see a possibility as to why that phrase was thrown together in the first place. If you can't tell, I don't really like Coors Light.

This isn't the first time I've posted about the advertising campaigns of Breckenridge Brewery. They're well-known for the television ads mocking big market beer commercials. I really can't get enough of them. According to a newer post by Beer Pulse, there is a new set of mockery commercials.

This new ad campaign puts me in the mood for possibly receiving a case of the Breckenridge sampler this Christmas which includes Vanilla Porter and Oatmeal Stout.
 
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